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Hi, I am Ritu Bhangale

I shape how people experience products

Currently designing product at ET Money | Previously Upstox & Jar

Selected work

Business shiftNPS scoreUser satisfaction

Re-architecting how 10M+ Investors Discover Wealth

Re-architected the app navigation and rebuilt the App Home to scale with a distribution-first business model and improve product discovery.

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User review 1
User review 2
User review 3
User review 4
User review 5
ET Money home page scroll
DashboardMutual funds

Designing how Mutual funds investors see there wealth

Improved portfolio data reliability by redesigning holdings architecture to reduce preprocessing dependency, enabling ~99.9% portfolio accuracy.

WIP
Mutual Funds dashboard redesignMutual Funds dashboard redesign
Flow optimization

Fixed Deposits order form

With 95% of Indians favoring FDs, this project streamlined the booking process to make it faster and more user-friendly.

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Fixed Deposits order formFixed Deposits order form

About me

Ritu Bhangale
I am product designer with 2+ years of experience. I love diving deep into product ecosystems, uncovering complex challenges, and crafting/ experimenting thoughtful solutions that truly resonate with users.
8421021672
ritu.bhangales@gmail.com

Education

2020 - 2024
Bachelors of technology
Indian Institute of Information Technology, Nagpur
Computer science & Engineering

Experience

2025 - PRESENT
Product Designer
ET MoneyIndia's leading mutual funds app

Led the App Revamp, redesigning core navigation and Explore experience, driving a +83 point improvement in App Store NPS and increasing product discoverability CTR by 5.5x.

2024 - 2025
UX design intern
UpstoxStocks broker & wealth powerhouse

Boosted user conversion by 76% by redesigning the Fixed Deposits Order Form and optimizing the investment funnel through streamlined flows.

2023 - 2024
Product design intern
JarGold savings app

Developed user flows for Viba (Nek) to improve usability based on research and testing. Integrated Viba with Jar, leading to a 16.72% increase in order volume.

What my life looks like,
outside design